FOR IMMEDIATE RELEASE
America First Credit Union Renews Multi-Year Partnership Agreement with University of Utah
Salt Lake City, UT – April 15, 2021 – America First Credit Union has renewed their multi-year partnership agreement with the University of Utah Athletics through Utes Sports Properties. With this move the Utah-based credit union becomes the Official Credit Union of Utah Athletics.
The partnership includes a top-tier sponsorship with the Red Rocks, one of the nation’s premiere women’s gymnastics teams and the PAC-12 regular season champions, who will be competing in the 2021 NCAA Championship in Fort Worth this weekend. The agreement also gives America First a presence at various athletic events including those help at Rice Eccles Stadium and the Huntsman Center.
Through this partnership, credit union members are able to select the University of Utah marks to proudly display on America First Visa® Debit and Credit cards. America First members that wish to include a University of Utah mark can do so by visiting AmericaFirst.com or any of their 128 branch locations.
“We appreciate America First’s unwavering support of the University, our hard-working student-athletes and our overall athletics programming,” said University of Utah Athletics Director Mark Harlan. “The Utes’ corporate partner family is invaluable, and we’re grateful for those commitments. We’re look forward to continuing our relationship with America First Credit Union and seeing fans proudly carry a co-branded card showing their Utah pride and affinity.”
America First has been a long-standing partner of the University of Utah and has enjoyed a robust relationship and presence at University including seasonal giveaways and has awarded multiple $500 grants to students through the University Campus Store. As part of their involvement with the Crimson Club, America First proudly supports Utes with Wings by making an annual donation to help support their mission of supporting Utah female student-athletes. In addition, since 2016 the credit union makes an annual donation to the University of Utah to cover tuition of its mascot, Swoop.
“America First Credit Union is always looking for ways to provide value to our members and enhance our communities and we’re thankful to be able to provide that through our partnership with University of Utah Athletics,” said Thayne Shaffer, AFCU President and CEO. “We’ll continue to invest in community members and organizations that support and inspire those in our community to always land on their feet, both literally and financially.”
Utes Sports Properties, which manages the America First Credit Union relationship on behalf of the university, is the locally based Learfield IMG College team solely dedicated to representing the Utes.
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ABOUT AMERICA FIRST CREDIT UNION
Proudly celebrating 82 years of servicing members and a long-standing history, America First Credit Union has become one of the largest, most stable and most progressive credit unions in the country, and has remained a member-owned, not-for-profit cooperative financial institution. Today, America First has 128 locations, and is the eighth largest credit union in assets in the United States with over $14.9 billion, and the fifth largest credit union in membership in America with more than 1,176,375 members.
MEDIA CONTACTS:
Nicole Cypers
America First Credit Union
801.827.8655
ncypers@americafirst.com
Kelsey Richardson
R&R Partners
801.913.9454
kelsey.richardson@rrpartners.com