America First Credit Union Partners with Utah Hockey Club to Debut Exclusive Visa® Debit Card

FOR IMMEDIATE RELEASE

New card offers exclusive design and benefits for fans to kick off team partnership with America First Credit Union

SALT LAKE CITY November 13, 2024 – America First Credit Union has introduced its limited-edition Utah Hockey Club Visa® debit card — marking the first, exclusive credit union partnership with the newly established NHL franchise.

Fans can get their Utah Hockey Club debit card starting Wednesday, November 13, and enjoy exclusive benefits throughout the season.

“Our partnership with Utah Hockey Club allows us to offer valuable benefits to our members, many of whom are also members of the vibrant new community growing around this team,” said Thayne Shaffer, president and CEO at America First Credit Union. “This card is unique to this season, and we hope members will take full advantage of what it offers — especially as they take in a game at Delta Center.”

Exclusive Benefits for Cardholders:

In addition to a unique, Mountain Blue design, Utah Hockey Club Visa® debit cardholders can access a wide range of perks when attending Utah Hockey Club events at Delta Center, including:

  • 10% off concessions at Summit Snacks, Tenders, Farr’s Ice Cream, and Dippin’ Dots at Delta Center.
  • 15% off purchases at the Team Store located inside Delta Center (some exclusions may apply).
  • Early arena access – cardholders can enter Delta Center 30 minutes before doors open when they present their America First Credit Union debit card — allowing them early, relaxed access to pregame events and activities.

“We’re thrilled to partner with America First Credit Union to offer fans a debit card that connects them directly to Utah Hockey Club this season,” said Chris Barney, president of revenue and commercial at Smith Entertainment Group. “Together, we’re giving fans new ways to engage with the club and look forward to AFCU members being a part of the excitement from day one.”

In addition to the card partnership, the credit union will work with the Utah Hockey Club on community initiatives and military recognition, starting with the Our Team Service Dog project. The team has adopted a puppy that will stay with the Utah Hockey Club for two years and be supported by the credit union. Fans will see the dog at home games — which will be integral to the animal’s socialization and training as a service dog for military veterans. After two years of training, the credit union and the Utah Hockey Club will present the dog to a veteran at a game.

The Utah Hockey Club Visa debit card is available at no cost to America First members who have Classic and Premium Checking accounts. Fans can showcase their support for the team with every purchase, while continuing to enjoy the security and convenience of transacting with their America First Credit Union card — including access to over 30,000 no-fee ATMs and Visa’s global acceptance network. This limited-edition card will be available for a short time only and is a unique way to commemorate the club’s inaugural season.

For more details or to get your Utah Hockey Club Visa debit card, visit www.americafirst.com/utahhockey.

 

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About America First Credit Union

Now in its 85th year, America First Credit Union has grown from a single branch serving military personnel and federal employees into one of the strongest and most progressive credit unions in the country. The credit union is the largest in Utah, and has 115 locations across Arizona, Idaho, Nevada, New Mexico and Utah. It is also the fifth largest credit union in America with more than 1.4 million members, and the seventh largest in assets with more than $20 billion. America First Credit Union is a member-owned, not-for-profit cooperative financial institution dedicated to building communities and helping members do more with their money. Learn more at americafirst.com.

About Utah Hockey Club

Smith Entertainment Group (SEG) established Utah’s first-ever NHL franchise in April 2024, with the team set to debut in the 2024-25 season. With this move, SEG introduced the second “Big Four” major professional sports league to Utah for the first time in state history. To be known as Utah Hockey Club for their inaugural season, the club was established with a competitive, dynamic roster and 34 draft picks spanning their first three consecutive seasons (2024-27). The team will compete at Delta Center in downtown Salt Lake City, building on the renowned, energetic atmosphere for which Utah’s sports and entertainment scene has become known. The arena’s hockey capacity for Utah’s inaugural season is 11,131 with the option to open thousands of additional single-goal view seats for select games. For more information on Utah Hockey Club, an entity of Smith Entertainment Group, visit www.UtahHockeyClub.com.

Media Contact
Dave Nellis
America First Credit Union Director of Public Relations
801.725.8735
dcnellis@americafirst.com

Hannah Oh
for America First Credit Union
208.313.9683
hoh@intrepidagency.com

Makaelee Main
Utah Hockey Club PR
801.243.7847
makaelee.main@teamseg.com